Roku has recently announced that it is going to expand the Roku Channel by including ‘Premium Subscriptions’. Those who are using Roku will now be able to watch free entertainment, referred to as ad-supported entertainment along with paid premium entertainment in a single easy-to-navigate interface. They will also be able to get personalized recommendations where they have the ability to browse trial and subscribe to all popular services that Roku has to offer.
Roku users will not get access to more than 10,000 ad-supported TV episodes and movies, but they can get an option to add 25+ premium subscriptions from providers like EPIX, Starz and Showtime. The absence of HBO may hurt some users, but that’s how it is as of now.
Roku users will have the ability to identify new services from Premium Subscriptions partners, go through their catalogs followed by signingup for a minimum of the 7-day free trial using their existing Roku account information.
In addition to that, the search horizon within the Roku channel will be increased, thus making it easier for users to search for keywords within the channel.
Roku’s Vice-President of Programming and Engagement, Rob Holmes has given an interview in which he said, ‘We are looking to make it easy for users to find great entertainment in a broad range of niches. Users will also be able to add premium subscriptions with quite an ease.
Get access to your favorite free and Premium TV at one place
Those who subscribe for premium service is going to get ‘one-click’ signup along with easy subscription management. Users will be able to get free, live and subscription content in a combined form in the Roku channel, which will make it easier for them to browse, subscribe to and watch a broad range of streaming entertainment.
- Free for all users: The Roku Channel is going to include hundreds and thousands of free, ad-supported titles for which you don’t have to subscribe, plus those will be available on a spectrum of devices. There is no need for users to subscribe to any service or get memberships to access top quality free, ad-supported content.
- A wide variety of subscription partners: If you want to know as to which channels are included in premium subscription partners, then those will include Viewster Anime, Tastemade, Smithsonian Channel Plus, NOGGIN, MHz Choice, Magnolia Selects presented by Magnolia Pictures, Hopster, The Great Courses Signature Collection. FitFusion, CuriosityStream, CollegeHumour’s Dropout, Baeble Music, EPIX, Starz and SHOWTIME, etc.
- One-click subscriptions: Roku users will have the option to begin a free trial or subscribe to new premium subscriptions with a single click by making use of their existing Roku account info after they visit the subscription page.
- Free Trials: Users will have the ability to try premium content for a minimum of seven days.
- Trial Reminders: A reminder is going to be sent prior to the expiration date of each trial and beginning of the billing cycle.
- Single Bill: The subscriptions are going to be managed straightaway from my Roku com link. Roku users are going to receive a single monthly bill for all premium subscriptions on the Roku channel.
New Mobile Viewing
Users will be able to watch content from the Roku channel through the Roku mobile app. This time around, people who are using Android and iOS devices will also be able to use Roku mobile app without a Roku device. They will also have the ability to watch a video on their Roku TV or player and pick up from where they have left off quite easily.
Roku devices are already enabled with premium subscriptions and search capabilities. The Roku mobile app update is also going to roll out to Android and iOS devices in a matter of few days.